Real Brief

Real Brief

Two Suspended Students Just Exposed Everything Wrong with PropTech

The Cluely Playbook: How to Build PropTech That Users Love

Zakee - Real Brief's avatar
Zakee - Real Brief
Sep 18, 2025
∙ Paid
Cluely, a startup that helps 'cheat on everything,' raises $15M from a16z |  TechCrunch

Today's Brief:

  1. When Columbia Dropouts Accidentally Built a $120M Company

  2. Why Real-Time Beats Everything Else

  3. The Open Secret of Product-Market Fit

  4. How 22 People Generated $7M ARR

  5. The Enterprise Discovery That Changed Everything

  6. What This Means for Property Technology

  7. The Bottom Line

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