Real Brief

Real Brief

Are we in a Proptech AI bubble - or just 1997 again?

10 lessons from the dot-com era (and Amazon's internet bubble playbook) that every real estate founder, investor, and exec should apply before this cycle pops.

Zakee - Real Brief's avatar
Zakee - Real Brief
Nov 21, 2025
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In August 2024, EliseAI raised $250 million at a $2.2 billion valuation – more than double its worth from just 18 months earlier. The company, which automates property management communications, now generates over $100 million in annual recurring revenue.

Meanwhile, 90% of proptech companies claiming to use AI are essentially rebranding basic automation …

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